This project was to create a responsive dynamic email template to be implemented on the Bazaarvoice platform as a purchase response email. The project also included the development of thirty five animated HTML5 banner ads to be served from the Adform platform.
My role in this project was to take the provided creative and develop a responsive HTML email template and then integrate it to utilize Bazaarvoice’s API to feed user and product information dynamically into the email. The other role I filled on this project was to take the provided creative for the TommieCopper back products ad campaign and develop thirty five animated banners across five different messages for two new products. These banner ads were then integrated to be delivered on the Adform platform.