Email Marketing, Graphic Design, Information Technology, Management, Multimedia, Web/Online Services

Digatherm 2017 Marketing Initiatives

This project was to create multiple new marketing pieces for 2017. These initiatives included event announcement postcards for all Digatherm trade show events, email marketing pieces promoting Digatherm published articles, magazine ads, trade show booth graphics, co-branded email marketing pieces promoting Continuing Education classes, as well as new flyers and a new 18 page booklet/brochure for both electronic circulation and print.

My role in this project was to design and layout all printed materials while interfacing with company leadership and the printer. My role also consisted of design and development of all responsive HTML email marketing pieces, and update Digatherm’s website.

Technologies used in this project were HTML, CSS, PHP, MySql, WordPress, MailCHimp, Litmus, Vertical Response, Adobe InDesign, Adobe Photoshop, Adobe Illustrator, and Adobe Dreamweaver.

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