This project was to create a new dynamic and automatically generated email template to be sent to subscribers upon a preset schedule. This template pulls content from the organization’s website news feeds and event feeds and automatically populates the template with content for that week.
My role in this project was to design and develop an HTML email template that was mobile friendly/responsive and ensuring cross client compatibility and consistency (tested across 34+ email clients and browsers). And to ensure integration compatibility with mailchimp while maintaining the new design and layouts when pulling and feeding dynamic website content to the email system, etc.
The technologies used were HTML, CSS, Litmus, MailChimp, Adobe Dreamweaver, Adobe InDesign, and Adobe Photoshop.